Logo, Identity & Branding Services

A logo is not your brand. Nor is it your identity. Logo design, identity design and branding all have different roles, that together, form a perceived image for a business, product or service.

Logo

A logo identifies a business in its simplest form via the use of a mark or icon.

Identity

The visual aspects that form part of the overall brand

Brand

The perceived emotional image as a whole.

Your logo  is probably the most important part of your identity and brand. Your logo is the foundation for everything to follow. Simply put it gives you and/or your business a face through which your business gets recognition. It is the first impression you will make. If you create a low quality design, you will make your business or service look unprofessional. If you create a high quality logo design, then you will give the appearance of a credible, trustworthy and professional person to work with. Therefore, it is absolutely crucial that you get this design right.

Your logo needs to present an image of the company that matches its personality.  At EverBetter Marketing, when we develop the identity for a company, service, event or product, we first seek to learn as much as we can about the personality of that business or product. We research. Who are you? Who are your clients or customers? Who are your competitors? We also look at what type of applications will be required for the logo – print collateral materials, stationary, clothing, ballcaps, signage, screened onto vehicles, trade show exhibits and displays.

Working with this information, we distill your brand to its essence – your identity and your logo. Your logo will be unique to you.

Below is a sampling of some of our logo designs.

We create a truly unique identity for each client. Our designs are timeless and your logo is something that you invest in once and it can work for you for the lifetime of your business. We have designed logos that have been in use for over 20 years and still look as fresh today as they did when first developed. You cannot ask for a better ROI than building equity on a long term basis! The test of time is the true test of of our creative work and we are honoured to have clients that have been with us for 20+ years. Their return on investment gets better as the years go by.

Why do we have a loyal following and why do our clients keep coming back?

Because “Good Design = Good Business”…

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